Fit AI

Discover your ideal
buyers today

Adzact’s Fit AI is the key to improved marketing results. Train it on your existing clients and it will identify every company in the economy that’s a good fit for your product or service. Segment your market by their likelihood to buy – from high to low – and see your conversion rates increase by up to 5x.

Deep insights.

Benefit from over 1000 unique insights that you cannot get anywhere else. Paired with AI-technology and your CRM data, we give you the most accurate view of your prospect universe – prioritised by likelihood to buy.


Our insights universe is always growing which means that the depth of your buyer profiles is increasing over time, allowing for limitless segmentation and personalization opportunities. 

How does it look in practice?

Stop advertising to poor-fit companies. Start advertising to thousands of good-fit companies you’ve never touched.
Here (right) is an example from an e-commerce technology companies. They were advertising to the companies in red: companies that didn’t use e-commerce at all. Now they’re targeting the companies in green: all heavily reliant on e-commerce.

Hurdles with traditional Ad Platforms:

– Whatever you do as a B2B marketer, an ad platform designed for  B2C marketers or recruiters will always let you down.

– Lack of refined targeting will mean the ad platform decides who to serve ads to, and they’re likely to serve their own interests (maximising clicks) not yours (maximising revenue).

– You will not be targeting full audience: in this example, 88% of target-able e-commerce companies in the UK had never seen even a single impression.

– Inefficient campaigns: like this tech company, you may be experiencing low click through rates and increasing costs per lead.

The proof is in the results

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We pride ourselves on delivering exceptional customer experiences that drive measurable results and delight B2B buyers. Discover how Just Eat for Business gets 3x Good Quality Leads with Adzact.

Discover your ideal buyers.

Transform the way you go to market.